12.02.2008

The "new General Motors"

Pursuing U.S. Aid, G.M. Accepts Need for Drastic Cuts

Excerpt:

G.M. said its plan would create a “new General Motors,” that will be significantly smaller and more competitive.

The company said it would sell off its Hummer and Saab brands, shrink its Pontiac brand into a niche vehicle division, and explore opportunities to sell, close or consolidate the Saturn brand that — when it was started in the 1980s — was supposed to be G.M.’s answer to the smaller, fuel-efficient cars sold by Japanese competitors.


Comment: Out with Saturn, Saab, Hummer, and Pontiac.

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