4.26.2008

Text book rip off

That Book Costs How Much?

Excerpts:

College students and their families are rightly outraged about the bankrupting costs of textbooks that have nearly tripled since the 1980s, mainly because of marginally useful CD-ROMs and other supplements. A bill pending in Congress would require publishers to sell “unbundled” versions of the books — minus the pricey add-ons. Even more important, it would require publishers to reveal book prices in marketing material so that professors could choose less-expensive titles.

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Right now, textbook publishers are calling the tune. They add as many bells and whistles as they can and pump out new editions as quickly as possible — as a way of making perfectly good textbooks obsolete. Not every book can be cheap. A specialized text that only a few people know how to write and that reaches a small audience will be costly by definition. But there is no reason for an introductory textbook to carry a price tag of, say, $140 in an area like economics where the information changes little from year to year.

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