3.23.2012

Santorum shills for Ohio Art

Etch A Sketch sales jump 1500%

 Excerpt:
Mitt Romney's presidential hopes may have been shaken up when an aide compared his campaign to an "Etch A Sketch" toy, but the publicity blitz has been a delightful surprise for the U.S. makers of the well-known erasable children's art tablet.

Ohio Art, the low-key, family-run company that has made "Etch A Sketch" for half a century, saw its sales of the toy soar to 1,556 on Amazon.com within 24 hours of the gaffe. The company's thinly traded stock more than doubled, to $9.65.
Comment: I had an Etch A Sketch back in the sixties. The most I accomplished was to erase the entire screen to figure out how it worked. Ohio Art. Seriously Rick, it's time to wrap things up! I didn't know Ohio Art was publicly traded (as OART.PK)

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