5.21.2009

The (recent) history of Yogurt

Daniel Carasso, a Pioneer of Yogurt, Dies at 103

Excerpt:

The Danone brand owes nearly everything to Mr. Carasso, including its name. When his father, Isaac, created the yogurt in Barcelona in 1919, he named it after his son, whose nickname in Catalan was Danon, or Danny.

From this small start-up operation Daniel Carasso developed a global business, beginning in France in 1929, expanding to the United States during World War II and eventually reaching markets as far-flung as Mexico, Brazil and Morocco. “My dream was to make Danone a worldwide brand,” he said at a news conference in April to celebrate Danone’s 90th anniversary.

Mr. Carasso was born in Thessalonika, Greece, where his Sephardic family had settled four centuries earlier after the Jews were driven out of Spain. In 1916 his father took the family back to Spain, where he became disturbed by the high incidence of intestinal disorders, especially among children.

Isaac Carasso began studying the work of √Člie Metchnikoff, the Russian microbiologist who believed that human life could be extended by introducing lactic-acid bacilli, found in yogurt and sour milk, into the digestive system. Using cultures developed at the Pasteur Institute in Paris, Isaac began producing Danone.


Comment: The ancient history of yogurt

1 comment:

  1. Very interesting. General Mills sells Yoplait, so it is a bit fascinating.

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