Chrysler: "Fix me Tony"

Fiat Acquires 35% Stake in Chrysler

Excerpt:

The deal would allow Chrysler to use Fiat’s technology and vehicle platforms to build more fuel-efficient, small and midsize cars at its factories and sell them in North America. Fiat would give Chrysler access to distribution networks in other parts of the world, particularly Europe. The companies said they expect “substantial cost savings opportunities” but did not specify an amount.

“This initiative represents a key milestone in the rapidly changing landscape of the automotive sector and confirms Fiat and Chrysler commitment and determination to continue to play a significant role in this global process,” the chief executive of Fiat SpA, Sergio Marchionne, said in a statement.

“The agreement will offer both companies opportunities to gain access to most relevant automotive markets,” Mr. Marchionne said, “with innovative and environmentally friendly product offering, a field in which Fiat is a recognized world leader while benefiting from additional cost synergies.”

Comment: FIAT: "one widely circulated joke within the industry was that the company’s name stood for Fix It Again, Tony"